A lot can be said about web performance and images. This article aims to provide an overview of key aspects of image optimization to help you with your SEO efforts, from quick Industry Email List wins to slightly more complex techniques. Why Image Search Matters While there aren't exactly official numbers, Google said that every day hundreds of millions of people use Google Images to visually discover and explore content on the web. According to Moz, Industry Email List image search represents 27% of all queries generated in the top 10 web search properties in the United States:
About a year ago, Google updated the "View Image" button in image search to "Visit [Page]". As a result, analytics platforms Industry Email List began to see an increase in Industry Email List sessions specifically related to image search, and content visibility for host pages increased (instead of random, context-free image files). Apart from supporting content and improving user experience, images are again an important source of traffic and should not be ignored. Properly naming and describing images for SEO One of the simplest and often overlooked optimization opportunities is the naming of the image files themselves.
These should use a few carefully chosen keywords - Industry Email List ideally the keywords the image might rank for - while omitting stop words (a, the, in, of, etc.) and separating words -keys with dashes (for example, IMG-458752.jpg would become brooklyn -bridge-night.jpg). Attributes In the case of image links, these attributes also provide search engines with Industry Email List context about the landing page, which helps it rank. Unlike filenames, write these attributes in a grammatically consistent and concise way: alt attributes are played